11.11.10 - PROMOTIONAL PRODUCTS ARE A MUGS GAME SAYS ADM

Drinking mugs that is.

As part of a major pre Christmas sales channel promotion ADM has supplied Navigon, a world leading manufacturer of navigation systems, with a large volume of specially branded drinking mugs.  

Tony Moss of ADM said: ‘Nowadays there are a plethora of promotional gifts and incentives in the market and we’ve supplied most of them.

‘However there is still a time when a traditional product fits the brief perfectly. A mug has many strong features when considering a promotional gift or sales incentive. It has a large print area, it is almost certainly going to be retained and with our buying capabilities the price point is attractive.’  

ADM work closely with Navigon producing a range of marketing materials aimed at keeping the brand front of mind with sales staff in major UK motor accessory retailers, including Halfords.